The landscape of sales and marketing has changed. We’ll explore how to structure, recruit and build a sales team fit for ‘The Age of the Customer’.
Nicola Cook specialises in helping business leaders create accelerated growth and scalability in their sales function. She has published two international bestsellers on this topic, which have been translated into 16 languages.
- How the sales landscape has changed and why most old style sales models no longer work – and what to do about it
- Building scale in your sales operation
- How to refine your value and galvanise your team
- The gaps and actions needed to build a scaleable, multi-channel, multi-territory sales engine