The benefits of recurring revenue are vast, but how can you move your customers towards a subscription model?
When used correctly, the recurring revenue model has many benefits, including predictable and measurable revenue, higher levels of customer retention, access to growth, and increasing sales and profit margins. And all of this will support a higher valuation of your business.
This model is no longer restricted to a business-to-business context. As consumer subscription models expand into product as well as service businesses, the opportunity for retaining customers and building a regular reliable revenue is there for the taking.
Joining us to share her experience scaling a successful subscription model business is Rikke Rosenlund, founder of award-winning BorrowMyDoggy. Rikke’s membership site connects dog owners with trusted local people who love to look after dogs.
Join us to discuss:
- The trend towards subscription models
- Tactics to convince your customers to adopt a ‘subscription’ mindset
- Ideas on team structure to deliver this new model
- Thoughts on technology to support a subsctiption model
All bookings are subject to approval